Accelerating Institutional Capacity for Employer Engagement in Credential Innovation
Accelerating Institutional Capacity for Employer Engagement in Credential Innovation Originally published by UPCEA on July 22, 2025 Employer engagement is not simply something institutions do after creating a credential. When approached strategically, it becomes part of how colleges and universities identify needs, design learning, communicate value, and contribute to the economic vitality of their communities. This piece reflects on UPCEA’s multi-year, Walmart-supported work to strengthen institutional capacity for employer engagement. The first phase produced benchmarking research, a practical playbook, and a maturity index. The second introduced a Peer Learning Leader model and human-centered design methods to help institutions build deeper, more productive university-to-business relationships. A conversation I moderated at the 2025 Canadian Association for University Continuing Education conference brought these ideas to life. Leaders from five Canadian institutions described...